#ZODUS FEST

concept / production / styling / event management

Challenge.

Translate the core values of campaign #Zodus (https://zodus.nu/over-ons ) into an informative experiential event, with workshops and lectures to show how things can be done, commissioned by Gemeente Voorst. It was called to life for employees and social workers in the area. As they say in Dutch: ‘Hoe dan? Zo dus!’ (‘How? Like that!’).

Result.

We wanted to inspire our guests in a playful manner. Tickle their brain, so to say. So like a festival we had different activities and areas, for them to discover. The event we organized at a local farm. We used all spaces, such as the barn which was turned into a workshop area called ‘De Praktijk’. Every area had its own color theme, which linked to the colors of the brand identity, which were designed for the #ZODUS campaign and for the names of the areas I played with synonyms of the word ‘Actions’.

What it looked like.